The most important question: What is the real price-performance ratio? Later on, in an attempt to diffuse the confusion gamers were facing, Nvidia published a comparison between GeForce RTX 2080 and GeForce GTX 1080 claiming a 50-percent increase in performance and created more controversy, confusion, and suspicion along the way. The promised performance gains in bright green are achieved through a new technology called DLSS (Deep Learning Super Sampling) that still is not implemented by the vast majority of games. As for a classic comparison, we stayed in the dark.
Jensen actually introduced a new benchmark focusing on how the RTX technology outperforms GTX in terms of giga rays traced per second six times over. When Jensen, in his presentation, didn’t give any direct comparison between Nvidia’s GTX and RTX series, tech savvy consumers and experts became concerned about the overall performance increase. Even a new 2018 video card for the same price as a 2016 card should give you some performance improvements, regardless of the price increase.įor instance, the GTX 1080 compared to the GTX 980 had an approximate 50-percent performance increase when benchmarked for popular games like Crysis 3, BioShock Infinite, and Tomb Raider, while the price increase at launch was less than 10 percent. Such a price increase needs proportional performance increases not only in terms of the new real-time ray tracing technology, but also in current popular games. Starting price at launch – Nvidia Founders Edition For the Founders Edition, the prices are up 14-71 percent.
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Comparing MSRPs, Nvidia’s latest GeForce RTX 20 series is a “mere” 27-42 percent more expensive than its corresponding GTX 10 series cards. The costs of new technologyĪnd access to new technology is costly. This means that for developer studios to benefit from their investment in a new technology, their consumer community has to be able to access it. Unlike animation studios, which merely need to ship an end product that can be watched by everyone with a working human eye and a possible video player if need be, game developers and players are technologically dependent on each other. It’s rather a direct outcome of how the gaming economy works. The blame is not on Nvidia, or any particular player. Understanding the fundamental difference of the gaming industryīut that’s not all, even if the technology takes root, there is still much time before the gaming industry produces enough titles to justify the purchase, and by that time, your GeForce RTX 2080 may already be outdated. In 2013, something similar happened to AMD’s Mantle, the graphics API that was touted to “transform the world of game development to help bring better, faster games to the PC.” It didn’t conquer the gaming industry and was put down in favor of other APIs before many gaming titles reached consumers. If you bought any of those video cards hoping that DX12 and Vulkan would be the future of gaming, you probably didn’t feel vindicated as far as those specific features are concerned. Take Nvidia’s Maxwell or Pascal graphics cards. Not every standard and technology becomes mainstreamįirst of all, the Geforce RTX 20 series is new technology and the short history of computers has a lot of well-intended innovations that swiftly ended up in the digital graveyard. But when it comes to gaming cards aimed at consumers, there might be a catch.
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In terms of quality, there is no doubt that Nvidia is on the right track with its new Turing architecture, which was first shown in the professional Quadro line at SIGGRAPH.
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He showed some great examples of what can be achieved in terms of photorealistic results in real-time, something that has been solely in the realm of animation studios and offline rendering until this very day.Īs of now, Battlefield V by EA DICE is one of the few games that will put Nvidia’s new RTX technology to use. Jensen’s presentation was mostly about Nvidia’s new real-time ray tracing technology, the “holy grail” of computer graphics as many refer to it. In a special event that took off in Cologne, Germany, on the eve of Gamescom, Jensen showed the green team’s next generation GPUs, the GeForce RTX 20 line. On Monday, Nvidia CEO Jensen Huang introduced his company’s latest line of graphics cards aimed at gamers and the consumer market. Nvidia CEO Jensen Huang, on Monday, August 20, presenting his company’s latest GeForce series, with real-time ray tracing capability at a special event in Cologne, Germany, on the eve of Gamescom.
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